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Agenda – Day 1 – Sportv Latin America

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Dataxis

Sportv Latin America - Agenda Day 1 - Tuesday, May 4th

9 to 10 AM - (GMT-5) CDMX/ COL

Football Networks and the new pay TV business: From sports TV Networks to D2C

  • When is the time to build a stand alone OTT for sports?
  • TV Everywhere and new monetization for streaming services
  • Subscription, freemium, live PPV and ad supported models
  • Reaching US Hispanic and global as add-on OTT

10:30 to 11:20 AM - (GMT-5) CDMX/ COL

Sports Fan Engagement for networks and federations

  • Social Networks and Sports in Latin America
  • Trivias & polls in storytelling
  • Fan engagement campaigns & social hubs
  • Social TV strategies

11:40 to 12:30 - (GMT-5) CDMX/ COL

OTT strategies for teams

  • OTT for leagues vs OTT for teams?
  • New alternative content for fans
  • Additional value for sponsorships
  • Is it worth investing in a team OTT without match broadcasting rights?

12:50 to 13:40 - (GMT-5) CDMX/ COL

Why (or why not) to launch individual team OTTs?

  • How to value team’s video assets?
  • Traditional TV programming in sport Tv networks vs. OTT
  • Affordable OTT deployments for teams
  • Learnings from new team’s OTTs

13:50 to 14:10 - (GMT-5) CDMX/ COL

Football in the new era of OTT and social networks

Keynote Speaker- Mauro Silva, VP, Paulista Football Federation